Hi! I am Anna and I am the stylist, founder and owner of The Panachery (from the word “panache” = flamboyant confidence of style or manner.)

Born in Moscow and raised in Russia and Ukraine, with part of my family living in California and having lived as an expat in the Netherlands for the past 10 years, I consider myself a true citizen of the world. 

I have many years of experience in the fashion industry and an eye for detail. More importantly, I care. I love helping people discover themselves and improve their self-image by improving their personal styling. 


As an expat myself I understand the unique needs and challenges faced by expats adjusting to finding the right look for working in a Dutch environment.

I know that you're busy and respect your time by working in the most efficient manner possible.

I apply a structured approach in selecting the outfits, accessories and developing the look that will be perfect of you.​


My personal mission is to make my clients feel confident about their image because aligning who we are on the inside with what we project on the outside improves how they are perceived both personally and professionally. 

When I am not available for travelling or booking, I call in the help of carefully chosen Stylists who share The Panachery approach and vision. Your wardrobe is always in great hands! 

I speak Dutch, English and Russian and un poco Espanol. 

To help you figure out if you actually need advice if it is going to pay off and whether we are the right match please read some posts here 

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+31 627 22 09 81

Amsterdam, Netherlands



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